Thursday, October 12, 2006

Reducing Aircraft Emissions for a Better Earth

Last month, we saw our company chairman, Richard Branson, take the reigns on global warming.  But he wasn’t done with making the Earth a better place to live. 

Branson announced that he is in the process of preparing a new plan to reduce aircraft emissions by up to 25%.  As he said, “With global warming, the world is heading for a catastrophe.  The aviation industry must play its part in averting that.”

The plan entails improving aircraft movements by pulling planes closer to the runway before takeoff so that their engine running time would be lessened and the planes would not burn as much fuel, thereby reducing carbon dioxide emissions.

Branson is looking for these initiatives to be implemented “within two years,” he says, and when implemented, will save “over 150 million tons of carbon emissions a year.”

Posted by Tamar Weinberg on 10/12 at 02:56 PM
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